Business Model:
Provide Clients with directive in account management deployment, product positioning and marketing across all segments within the third party payer business. Services include all aspects of launching products within segments of Managed Markets and Integrated Health Systems including: HMOs, PBMs, Mail Order, Hospitals, Long Term Care, Home Care, Retail, Employers, Wholesalers, Medicare Part D and Medicaid.
Provide Clients recommendations specific to deployment, MSA targeting, data mining, market research, competitive benchmarking, Managed Markets training and educational resources. Capabilities to provide Clients with a fully staffed and experienced National/Regional Contracted Account Executive team.
Expertise:
21 years experience with Fortune 100 Pharmaceutical Company, 17 years Executive Leadership Roles across the entire Third Party Payer Segment of Healthcare. Launched over 18 products within 12 separate therapeutic categories
Clients/Customers:
- Pharma Companies
- Biotech Companies
- Advertising Agencies
- Consultants
- CSOs (Contract Sales Organizations)
Market Proficiencies:
- PBMs
- Healthplans
- Medicare Part D
- Medicaid
- Department of Veterans Affairs
- Department of Defense
- Group Purchasing Organizations (Hospital/Long Term Care)
- Long Term Care Providers
- Employer Brokerage Firms
- Hospice Providers
- Consumer Driven Healthcare Initiatives
GIS Partnership Support
- Medical Science Liaisons
- Non Personal Promotion
- Outbound Call Center
- Marketing Fulfillment House functionality
- Third Party Specific Advisory Panels
- Third Party Educational Program Support
- MSA Data Mining/Third Party Target Reports
Memberships/Associations
- Academy of Managed Care Pharmacy (AMCP)
- American Society of Consultant Pharmacists (ASCP)
- Healthcare Businesswomen's Association (HBA)
- Minority and Woman Owned Business Enterprise
- Member of Perkiomen Valley Chamber of Commerce
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